Event Management Professional Development

Retail & Franchise Workshop in HCMC – Vietnam Towards 2020

It was a great opportunity to organise this workshop with our professional member, Ms. Phi Van Nguyen, Australian alumna. The workshop has drawn a lot of attention from VGAC members and public who are interested in the topic.

Special thanks to Ms. Phi Van Nguyen for being our presenter. Thank Nest by AIA for sponsoring us the venue.

The workshop also has the media presence from FNBC and Zing.

Ms. Phi Van Nguyen holds an MBA from Australia majoring in marketing communication. Her experience spans over 20 years as a senior executive in brand, retail, and franchise development across global emerging markets in Asia, Middle East, Africa, and Eastern Europe. Her past positions include International Marketing Manager covering 3 international regions, General Manager of Asia Pacific, and Head of Global Development.

Currently, Phi Van is Founder of Retail & Franchise Asia and World Franchise Associates SEA, representing more than 1000 international brands looking to enter Asia, and helping Asian brands expanding internationally.

Phi Van is Board Advisor at the Chief Marketing Officer Council (CMO) in Asia Pacific, and 2015 award winner of Retail Leadership presented by Asia Retail Congress. She is the author of three books “Quảng cáo ở Việt Nam – Một góc nhìn của người trong cuộc” published in 2008, “Nhượng quyền khởi nghiệp – Con đường ngắn để bước ra thế giới” published in 2015, and “Quảy gánh băng đồng ra thế giới” published in 2016.

Photos of the event can be found here.

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